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	<title>The Contester Blog &#187; Sales + Selling</title>
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		<title>The History of the USB Stick</title>
		<link>http://www.thecontester.com/archives/2010/08/26/the-history-of-the-usb-stick/</link>
		<comments>http://www.thecontester.com/archives/2010/08/26/the-history-of-the-usb-stick/#comments</comments>
		<pubDate>Fri, 27 Aug 2010 02:34:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand Management]]></category>
		<category><![CDATA[Marketing Stuff]]></category>
		<category><![CDATA[Sales + Selling]]></category>

		<guid isPermaLink="false">http://www.thecontester.com/archives/2010/08/26/the-history-of-the-usb-stick/</guid>
		<description><![CDATA[At an earlier time there were only floppydribes for . Not a long time after that CD Disks began to float the market. Today you are spoilt for choice. Beside CDs there are SD Cards, extern harddrives and USB Flash Drives, too. Principally the last oneis in use. So, ho it comes? Which are the [...]]]></description>
			<content:encoded><![CDATA[<p>At an earlier time there were only floppydribes for . Not a long time after that CD Disks began to float the market. Today you are spoilt for choice. Beside CDs there are SD Cards, extern harddrives and USB Flash Drives, too. Principally the last oneis in use. So, ho it comes? Which are the conveniences of USB Memory Sticks? And whats about the disadvantages? There are several reasons for using the USB-stick. On the one hand its because of its size. USB Flash Drives going to be more small-sized. Meantime there are USB-sticks with up to 32GB store. Additionally, each laptop has got an USB-port to utilise a stick. The price is on top of that. An USB Memory Stick still costs between 50 and 60 , but you can get a <a href="http://www.vim-flash.com/usb-STICK-Free-Natur.html" title="USB Stick Nature">USB Stick Nature</a> for less than 15 euros, with only 16 GB storage. In addition USB Sticks are skilfully combined with other gimmicks and widgets nowadays. A few cases for that are the funny animals, small snowboards, bottleopener or plastic food with integrated USB-sticks.</p>
<h2>USB Flash Drives in promoting</h2>
<p>USB Memory Sticks are fond of being used as advertising gifts because of their popularity and small purchase price. There are different ways to fix your advertisement on the <strong>USB Memory Stick</strong> or print on it. Theres even the chance of installing a block to make deleting impossible. Just a little part of the store is occupied with advertising, of course, in order to use the stick for its actual purpose. So, every user who plugs the stick see your information.</p>
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		<title>Some Reflections on Beating Adwords Reviews</title>
		<link>http://www.thecontester.com/archives/2009/10/25/some-reflections-on-beating-adwords-reviews/</link>
		<comments>http://www.thecontester.com/archives/2009/10/25/some-reflections-on-beating-adwords-reviews/#comments</comments>
		<pubDate>Sun, 25 Oct 2009 14:29:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Commerce Success]]></category>
		<category><![CDATA[Sales + Selling]]></category>
		<category><![CDATA[adwords miracle]]></category>
		<category><![CDATA[affiliate marketing tools]]></category>
		<category><![CDATA[beating adwords]]></category>
		<category><![CDATA[micro niche finder]]></category>

		<guid isPermaLink="false">http://www.thecontester.com/archives/2009/10/25/some-reflections-on-beating-adwords-reviews/</guid>
		<description><![CDATA[In essence affliliate marketing is akin to an auction. You feature the merchandise on your site and for all your effort, each purchase pulls in money. There isn't as much work needed, fewer operating costs, it sells 24/7, and it is so simple to master...]]></description>
			<content:encoded><![CDATA[<p>In essence affliliate marketing resembles an auction website. You feature the merchandise on your site and for your effort, you receive a cut from every sale. There&#8217;s much less work, fewer overheads, it sells twenty four hours a day, and what&#8217;s even better, it&#8217;s comparatively simple to learn. The first step you have to take is to make up your mind what merchandise or niche area best suits your life. To accomplish this, you need to find out solutions to problems a specific set of customers are looking for, and find out how you can assist them. One of the most efficient means to find this is to find specific sets of extremely targeted longtail keywords and phrases; there are less searches for these generally, yet greater proportion of these convert to a sale.</p>
<p>These essential keywords can be rooted out by using Micro Niche Finder. Data compiled from this computer program or other programs and computer software results in a list of associated terminology providing worthwhile information to gain a headstart when it comes to placing on an internet search engine. Further data is also accessible by the application, for to illustrate search frequency, exactly how many other sites who use those keywords, and how strong that competitor is. Ultimately, Micro Niche Finder information should help you locate related domains, aid you in putting together your site, and even draw your attention to the greatest sales opportunities. Putting together a internet site is next on the list; but there are still fundamental tasks to complete. You will want to optimize your website to improve your ranking on the search engines. Here <a href="http://www.internetmarketingreleases.com/seo-elite/">Seo Elite information</a> and other similar products comes in. This program examines the internet sites of your rivals and can provide you with advice on what you must do in order to get good rankings in the search engine listings. In SEO Elite the info produced from the application suggests where you should find pertinent links, the best keywords, and a list of article submission sites to use. In a nutshell, SEO Elite information is much like to the information you might get when you consult a skilled SEO specialist.</p>
<p>Once you determine your niche market sector, design some advertising, and your web site is finished, then you are ready to aggressively advance your search results. Your profits will roll in without much effort and you will question why you ever struggled to make enough money!</p>
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		<title>An Introduction to the QuickReader</title>
		<link>http://www.thecontester.com/archives/2009/10/04/an-introduction-to-the-quickreader/</link>
		<comments>http://www.thecontester.com/archives/2009/10/04/an-introduction-to-the-quickreader/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 04:50:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sales + Selling]]></category>
		<category><![CDATA[Shopping Resources]]></category>
		<category><![CDATA[blind]]></category>
		<category><![CDATA[blindness]]></category>
		<category><![CDATA[EL Glow Watches]]></category>
		<category><![CDATA[magnifiers]]></category>
		<category><![CDATA[talking clocks]]></category>
		<category><![CDATA[talking watches]]></category>
		<category><![CDATA[vision loss]]></category>
		<category><![CDATA[visual impairment]]></category>

		<guid isPermaLink="false">http://www.thecontester.com/archives/2009/10/04/an-introduction-to-the-quickreader/</guid>
		<description><![CDATA[Visual impairment is loss of vision (to an individual) to such a degree as to qualify as a handicap.  This sort of loss of vision is a symptom of either congenital, degenerative conditions, trauma, or disease that cannot be corrected by established methods, for example medication, wearing glasses, or surgery.]]></description>
			<content:encoded><![CDATA[<p>Most people overlook the segment in our population who&#8217;re what can be described as visually impaired.  People have a tendency to group individuals as  having adequate sight, needing glasses, or are outright blind.  Yet there exists another segment of people: the visually impaired.  So how much loss of sight do the visually impaired have?</p>
<p>Visual impairment is loss of vision (to an individual) to such a degree as to qualify as a handicap.  This sort of loss of vision is a symptom of either congenital, degenerative conditions, trauma, or disease that cannot be corrected by established methods, for example medication, wearing glasses, or surgery.</p>
<p>Nonetheless, there are a number of products on the market for the visually impaired to help them with their daily lives, such as <a href="http://www.visualaccessni.co.uk/QuickReader/C13-1-0.htm">QuickReader</a>, and screen readers to help them when browsing the internet. </p>
<p>An issue those with visual impairment have with offline shopping is that numerous shops do not think about visual impairment, and so often miss out on extra sales.  For example, signs are made using hard-to-read lettering, shop lighting is poor, or the shop is disheveled with items, making it difficult for the visually impaired to walk around.  Assisting the visually impaired supports your business as you admit an important section of the population into your range of potential customers.  </p>
<p>It is heartening to know that the UK government are acknowledging the needs of the handicapped increasingly through the <a href="http://www.direct.gov.uk/en/DisabledPeople/RightsAndObligations/DisabilityRights/DG_4001068">The Disability Discrimination Act (DDA)</a>. </p>
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		<title>A Reminder re Seo Elite Software Review</title>
		<link>http://www.thecontester.com/archives/2009/09/27/a-reminder-re-seo-elite-software-review/</link>
		<comments>http://www.thecontester.com/archives/2009/09/27/a-reminder-re-seo-elite-software-review/#comments</comments>
		<pubDate>Mon, 28 Sep 2009 04:18:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing Stuff]]></category>
		<category><![CDATA[Sales + Selling]]></category>
		<category><![CDATA[affiliate marketing tools]]></category>

		<guid isPermaLink="false">http://www.thecontester.com/archives/2009/09/27/a-reminder-re-seo-elite-software-review/</guid>
		<description><![CDATA[In essence affliliate marketing is similar to e-bay. Your internet site pushes merchandise and for your time, you receive a percentage from each sale. There isn't as much time required, very few overheads, it sells 24/7, and even better, it is comparatively easy to pick up.]]></description>
			<content:encoded><![CDATA[<p>In essence affliliate marketing resembles a consignment store. Merchandise is advertised on your website for this, every purchase or enquiry brings in money. There&#8217;s less work, fewer operating costs, it works while you sleep, and what is even better, it&#8217;s relatively simple to pick up.</p>
<p>To get started, you need to decide just what area you would like to specialize in. To get this out of the way, find out what specific solutions to a problem a certain customer profile is suffering from, and determine a solution. One of the better ways to find this is searching for unique long tail keywords; there are less internet searches for these in general, yet they will convert far more. These essential keywords can be rooted out by using Micro Niche Finder or or a a similar application. Data collected by Micro Niche Finder or analogous applications or services produces related terms in a comprehensive list format that you may target in order to get an advantage in the rankings on an web based search engine.</p>
<p>Micro Niche Finder will in addition tell you detailed figures on the words or phrases, exactly how many other websites who use those keywords, even competitor details. Lastly, Micro Niche Finder information can help determine suitable domains, help you put together your site, and draw your attention to the best products for you to sell. The next step is to construct a website; however you&#8217;ll obviously have to do more than just that. It is important to fine-tune your website to improve your ranking on the search engines. This is where <a href="http://www.internetmarketingreleases.com/seo-elite/">Seo Elite information</a> can help may help. This software examines the sites of your rivals and can offer you advice on what you should do in order to get top spot in the search engine results.</p>
<p>With applications such as SEO Elite, info produced from the application advises you where to find links, what words to focus on, and even a list of sites for submitting articles to refer to. Succinctly, the results obtained are similar to the information you would receive from an experienced SEO professional.</p>
<p>Once you settle on your niche, have your product advertisements, and your web site is ready to go, it is time to get your internet site up in the search results. You will collect regular payments and you&#8217;ll question why you doubted that affiliate marketing would work for you!</p>
]]></content:encoded>
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		<title>My Best Tips Relating to Seo Elite Software Review</title>
		<link>http://www.thecontester.com/archives/2009/08/26/my-best-tips-relating-to-seo-elite-software-review/</link>
		<comments>http://www.thecontester.com/archives/2009/08/26/my-best-tips-relating-to-seo-elite-software-review/#comments</comments>
		<pubDate>Wed, 26 Aug 2009 09:56:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Commerce Success]]></category>
		<category><![CDATA[Marketing Stuff]]></category>
		<category><![CDATA[Sales + Selling]]></category>
		<category><![CDATA[adwords miracle]]></category>

		<guid isPermaLink="false">http://www.thecontester.com/archives/2009/08/26/my-best-tips-relating-to-seo-elite-software-review/</guid>
		<description><![CDATA[This type of marketing is similar to e-bay. Merchandise is promoted on your website in return, each lead brings in money. There's much less work, few operating costs, it works 24/7, and even better, it is comparatively easy to learn]]></description>
			<content:encoded><![CDATA[<p>Affiliate marketing resembles an auction site. Different products are advertised on your site and for your time, each lead pulls in cash. It isn&#8217;t nearly as much effort, few operating costs, it works twenty-four hours a day, and it is simple to master.</p>
<p>First of all, you must make a choice as to which items or market you wish to work in. To get this out of the way, you need to find out solutions to problems a particular set of people are suffering from, and then discover a solution. A great method of achieving this easily is to search for unique long tail keywords; broadly speaking customers search for these less, yet a higher percentage of these result in a sale. If you&#8217;d like to look for these profitable keywords, use Micro Niche Finder. Data gathered by Micro Niche Finder or other applications or services compiles a listing of related terminology providing valuable targets to get a good listing in the search engines and generate a high number of hits. Micro Niche Finder data will also calculate how many searches each keyword or phrase gets, the exact number of other sites using the particular word or phrase, and how good those websites are. Ultimately, Micro Niche Finder information can help you find the right domain, help you put together your web site, and even point out desirable goods for you to sell. Putting together a web site is next on the list; but it will take more than simply that. You&#8217;ll need to fine tune your site for the search engines. Products such as SEO Elite should make this simple. Your rivals&#8217; internet sites are analyzed by the program which then offers suggestions to improve search engine rankings.</p>
<p>With applications like SEO Elite, information supplied by the software package tells you where to find links, which words and phrases to focus on, and even information on where to upload articles. In summary, <a href="http://www.internetmarketingreleases.com/seo-elite/">Seo Elite information</a> is the same kind of data you would get when you confer with a skilled SEO professional. When you have decided on your niche market, design your product promotion, and your internet site is ready to go, then you are ready to decidedly increase your search engine rankings. The money will roll in without much effort and you will wonder why you did not try this type of marketing before!</p>
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		<title>Five Mistakes Salespeople Make</title>
		<link>http://www.thecontester.com/archives/2008/05/30/five-mistakes-salespeople-make/</link>
		<comments>http://www.thecontester.com/archives/2008/05/30/five-mistakes-salespeople-make/#comments</comments>
		<pubDate>Fri, 30 May 2008 08:31:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sales + Selling]]></category>

		<guid isPermaLink="false">http://www.thecontester.com/archives/2008/05/30/five-mistakes-salespeople-make/</guid>
		<description><![CDATA[Nobody wants to be their own worst enemy! Sales is a demanding profession, and you want to do everything in your power to make yourself more profitable.
After working with thousands of salespeople, I have found that there are mistakes many of us commonly make. Once eliminated, we can boost our sales and earning power dramatically.
Here, [...]]]></description>
			<content:encoded><![CDATA[<p><b>Nobody wants to be their own worst enemy!</b> Sales is a demanding profession, and you want to do everything in your power to make yourself more profitable.</p>
<p>After working with thousands of salespeople, I have found that there are mistakes many of us commonly make. Once eliminated, we can boost our sales and earning power dramatically.</p>
<p>Here, in no particular order, are my top five:</p>
<p><b>MISTAKE #1: GETTING INSUFFICIENT INFORMATION</b></p>
<p>In a courtroom, the judge would never cut the testimony short and make a hasty decision, based only on preliminary evidence, especially when more credible and detailed testimony is yet to come. But that is exactly what defeats many sales.</p>
<p>We cannot honestly say where we are in the sales process without a clear understanding of what is happening on their end. We wont often be privy to everything happening behind the scenes, but that&#8217;s no reason to handcuff ourselves by ending phone conversations and leaving meetings without a better understanding of needs, timelines and procedures.</p>
<p>What information do we need? In addition to product or service information, here are three critical points:</p>
<p>How important is this decision?<br />
 Everyone has felt the sting of that &#8217;sure thing&#8217; sale which, at the last minute, gets put on the backburner because something else came up. In any changing business, new priorities can replace old ones in an instant. Your sale was a top concern yesterday, but when an equipment breakdown or staffing issue arose, new priorities took hold. It happens, but only if the sales process drags on too long, or if its priority is too low to begin with.</p>
<p>What is their buying process?<br />
 Is the buyer, alone, in the position to make the final decision, or will others be involved. Will approval go through a specific chain of command? Even door-to-door sales to consumers usually requires a second opinion, like a spouse, in order to complete the sale.</p>
<p>What is their timeline?<br />
 Is a decision imminent, or are they gathering pricing information for next years budget? It&#8217;s amazing how often this one comes up and, too often, the salesperson is unaware because they didn&#8217;t ask.</p>
<p><b>MISTAKE #2: ASSUME THAT PRICE IS THE ANSWER</b></p>
<p>Low price doesn&#8217;t always win the sale. But go ahead and ask your customer their most important criteria and they&#8217;ll often say &#8220;price, of course.&#8221; They&#8217;re not lying. But they haven&#8217;t been sold yet, either.</p>
<p>When it comes to price sensitivity, consumers come in three clusters. The first<br />
 is the low-price cluster. Some estimate this group to be about 15% of all consumers, business and consumer. They may have a directive to be frugal with the company budget, may have less means financially, or just a deep-rooted desire to get the most in any bargain, even if it results in a win-lose scenario.</p>
<p>Another, although smaller cluster, will always pay the higher price. They may want the best quality, and know that you get what you pay for. They may want the prestige that goes with owning the best. Either way, price, alone, is seldom an issue.</p>
<p>The third cluster, estimated to be nearly 75% of all buyers, live in between the low and high-end. They&#8217;re waiting to be sold. They want quality, they want service, and they want a good value. But, if there&#8217;s no clear distinction among their options, then the default buying decision becomes &#8216;price.&#8217;</p>
<p>To avoid becoming compared to others based on price alone, find their definition of value. Ask questions that will uncover their most important buying criteria. Sometimes, a basic question like &#8220;aside from price, what will be your most important criteria?&#8221; helps you find the way to differentiate yourself from your competition.</p>
<p><b>MISTAKE #3: A LACK OF PERSONAL BRANDING</b></p>
<p>Toyota, Heinz Ketchup, Hershey Chocolate. They&#8217;ve got branding. Their name says it all. Branding identifies a product, and its perceived value. Hallmark Greeting Cards built an empire with the phrase &#8220;when you care enough to send the very best.&#8221;  Branding is who you are in the minds of your customers. Too many salespeople focus only on method. They go through all the steps to the sale, from asking questions to closing, but never differentiate themselves from the competition.</p>
<p>Ask yourself &#8220;what, specifically, do I bring to the sale?&#8221; Everyone says they&#8217;re service-oriented and will work hard for the customer. Now ask yourself, &#8220;What CAN I bring to the sale?&#8221; Forget the non-substance answers like &#8216;I&#8217;m service oriented,&#8217; or &#8216;I&#8217;m a terrific listener.&#8217; Instead, find your own, personal value. If you consistently come to them with intelligent discussion, research and ideas, you brand yourself as a value-added consultant. Continuously remind them that you&#8217;re working in their best interest with articles or web page links that address their interests and needs. Over time, you&#8217;ll brand yourself as the kind of person they trust, respect and want to do business with</p>
<p><b>MISTAKE #4: NOT ENOUGH TIME IN EACH DAY</b></p>
<p>Do you accomplish everything you set out to do in a day? Time is today&#8217;s currency, and every one of us fights the daily battle.</p>
<p>Finding time is the challenge. Taking it is the solution. Nobody&#8217;s going to give it to you. No customer is going to call and say &#8220;we want to buy&#8230;and you just leave those little details to us.&#8221; The interruptions will not stop.</p>
<p>Here are three strategies for finding time:</p>
<p>1) Schedule it (<i>this is pretty basic, but it&#8217;s critical</i>). Block out several hours every week as though it was time for your best customer, and use that time to accomplish those important projects.</p>
<p>2) Prepare for it. If new business is a priority, then print out a list of prospective customers, complete with name, phone and other notes, before the work week begins. Then you can spend your time taking action, not searching through files.</p>
<p>3) Be disciplined. I like the health club analogy. On January 1st, we&#8217;re all committed to fitness. That&#8217;s why the lines at Bally&#8217;s are so long. But, by the 1st of February, you can fire a cannon through there and not hit anything. Do you stay committed to a plan after the initial motivation has worn off? Challenge yourself, week in and week out.</p>
<p>Don&#8217;t just find time&#8230;.Take It. Grab that clock and out a choke hold on it. It&#8217;s yours.</p>
<p><b>MISTAKE #5: NOT ASKING FOR THE ORDER</b></p>
<p>When did closing become a bad thing? Every day, countless sales are left &#8216;in limbo&#8217; because the salesperson made their presentation, quoted the price, then left and waited for the customer to make up their mind.</p>
<p>There are two simple rules to closing a sale. Rule #1: you cannot force, trick or cajole them. Anyone who agrees to a sale today can easily talk themselves out of it tomorrow. Rule #2: the salesperson need to lead the close by leading the sale. That means being thorough throughout the selling process by uncovering needs, developing trust and presenting proposals that fill the customers&#8217; surface and deeper needs, and then asking for the order. No tricks. No gimmicks. Just a straightforward statement like &#8220;if everything looks good, let&#8217;s get it started&#8221; or &#8220;should we go ahead and write up the paperwork?&#8221; This may sound basic, and it is. But it&#8217;s probably one of the biggest mistakes we make!</p>
<p>In every profession, from medicine to sports, professionals regularly work to improve their skills. Take 30 days to focus on these common mistakes and I can guarantee you&#8217;ll see and feel a tremendous difference!</p>
<div style="float: right; padding: 0px; margin: 0px; border-width: 1px 1px 1px 1px; border-style: solid; border-color: white; background-color: white"></div>
<p><i>One of America&#8217;s hottest sales trainers, Joe Guertin has 25 years of outside sales experience, specializing in new business and customer relationship development. As a sought-after speaker, and consultant, Joe has worked with thousands of salespeople, managers and business principals, targeting specific areas of development, including internal sales systems, customer development strategies and team skill-building. His firm, The Guertin Group, conducts customized corporate sales training, both live and online.</p>
<p>Visit The Guertin Group at <a href="http://www.guertingroup.com" rel="nofollow">http://www.guertingroup.com</a> to receive his monthly ezine newsletter. Joe can be reached at 414-762-2450, or joe@guertingroup.com</i></p>
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